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2008 Adobe Design Achievement Awards

Design firm
Former ADAA Student Winners
345 Park Avenue
San Jose, California 95110-2704

email: cerwin@adobe.com
ph: 408-536-6000
web: http://www.adobe.com/education/adaa/

Date released
11/7/2008

Printing process(es)
Adobe used several printers

Client
Adobe Systems Incorporated

Contact name
Claire Erwin

Project abstract
Designed exclusively by past Adobe Design Achievement Awards' student winners, the 2008 ADAA campaign embodies the competition's mission to connect and advance the world's most talented and promising student graphic designers, photographers, illustrators, animators, digital filmmakers, developers and computer artists. Showcasing the interactive and immersive experience of ADAA Live! (http://www.adaaentry.com/adaalive.html), the campaign mirrors visually the real-time entrance of students into the community.

Project challenge overview
Eager to create an eco-friendly system for the 2008 Adobe Design Achievement Awards' campaign, Adobe promoted principles of sustainability that would eliminate waste paper and convey its environmental concerns to other vendors. By printing the 2008 ADAA posters on recycled paper and in small quantities, the company significantly reduced waste and erased its carbon footprint.

Paper brand
Mohawk Color Copy 100% Recycled Paper

Coated/uncoated/other
uncoated

FSC certified content
Yes

Does the printer have an ISO 14001 compliant or certified environmental management system?
No

Is the printer FSC certified?
No

What more were you able to do to make this project more environmentally responsible?
The Call For Entries posters and flyers are printed on Mohawk Color Copy 100% recycled stock from Mohawk Fine Papers that is manufactured using wind power. Faculty request posters on-line and the posters they print are on-demand in small quantities by Xerox Premier Partners on the Xerox(R) iGen3(R) in locations near the requestors decreasing waste and fuel consumption for international shipping.

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